مدل مفهومی مالی نقش صنعت بانکداری بر توسعه صنعت ورزش

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشجوی دکتری تخصصی جامعه شناسی ورزش، ,واحد تهران جنوب ، دانشگاه آزاد اسلامی ، تهران . ایران

2 دانشیار ،گروه مدیریت ورزشی ، دانشکده تربیت بدنی و علوم ورزشی، واحد تهران مرکز، دانشگاه آزاد اسلامی ، تهران . ایران

3 استادیار ،گروه مدیریت ورزشی در تربیت بدنی و علوم ورزشی ،دانشکده تربیت بدنی و علوم ورزشی ، واحد تهران جنوب ، دانشگاه آزاد اسلامی ، تهران . ایران

چکیده

هدف از نگارش این مقاله رسیدن به یک مدل پارادایمی مفهومی از منظر مالی صنعت بانکداری بر توسعه صنعت ورزش است تا یتوان از آن بعنوان الگویی در تحلیل شرایط موجود بهره برداری کرد. جامعه آماری تحقیق حاضر شامل 200 الی 250 نفر در این حوزه بودند که تعداد 50 نفر متخصص بعنوان نمونه تحقیق مشخص گردید. روش تحقیق، داده بنیاد که کار را با مشاهده شروع تا به تولید نظریه برسد. یافته ها نشان داد که مؤلفه‌های مؤثر مدیریتی و مالی،توسعه منابع انسانی،ارتقاء زیر ساخت ها و توسعه فضاهای ورزشی استاندارد مؤلفه‌های مؤثر در توسعه صنعت ورزش می‎باشند، که توسعه و موفقیت صنعت بانکداری بر توسعه صنعت ورزش ایران در گرو مدیریت برتر این مؤلفه‌ها است. استفاده از تسهیلات و خدمات بانکی بهمراه مدیریت کارآمد در توسعه فراگیر ورزش همگانی در افزایش سطح سلامتی جامعه و کاهش هزینه‎های درمانی جامعه موثر است. جهت تجزیه و تحلیل داده ها از روش کدگذاری باز-محوری-انتخابی استفاده شد. ورزش یک صنعت پرسود است که توانایی در جذب سرمایه‎گذاری خارجی دارد. ورزش میدان رقابتی برای تقابل و تعامل ملت‎ها و ابزاری برای انتقال تفکرات فرهنگی است، این بخش مالی ورزش است که این صنعت را پیش می‎برد. بعبارتی اقتصاد ورزش به ارزیابی و الگوهای تخصیص منابع در بخش‎های عملکردی و توسعه ورزش می‎پردازد. مقایسه نتایج بدست آمده نشان می‎دهد که بین تجهیز منابع کافی،توسط موسسات مالی به همراه مدیریت اثربخش و کارآمد در ورزش با توسعه همه جانبه ورزش رابطه معناداری وجود دارد.

کلیدواژه‌ها

موضوعات


عنوان مقاله [English]

The financial conceptual model of the role of the banking industry on the development of the sports industry Community Verified icon

نویسندگان [English]

  • Reza Sadeghpour 1
  • Mohammad Reza Esmaeili 2
  • Tayebeh Zargar 3
1 Ph.D. student in sports sociology, South Tehran branch of Islamic Azad University, Tehran, Iran
2 Associate Professor of Sports Management Department, Faculty of Physical Education and Sports Sciences, Tehran branch, University Center, Islamic Azad University, Tehran, Iran
3 Assistant Professor, Department of Sports Management in Physical Education, Sports Sciences, Faculty of Physical Education and Sports Sciences, South Tehran Branch, Islamic Azad University, Tehran Iran
چکیده [English]

The purpose of writing this article is to reach a conceptual paradigm model from the financial perspective of the banking industry on the development of the sports industry so that it can be used as a model in the analysis of the existing conditions. The statistical population of this research included 200 to 250 people in this field, of which 50 experts were selected as the research sample.The findings showed that effective managerial and financial components, development of human resources, improvement of infrastructure and development of standard sports spaces are effective components in the development of the sports industry, and the development and success of the banking industry depends on the superior management of the sports industry in Iran. It is the components. The use of banking facilities and services along with efficient management in the comprehensive development of public sports is effective in increasing the health level of the society and reducing the medical costs of the society. To analyze the data, the open-centric-selective coding method was used. Sports is a profitable industry that has the ability to attract foreign investment. Sports is a competitive field for the confrontation and interaction of nations and a tool for the transfer of cultural thoughts, it is the financial part of sports that advances this industry. The comparison of the obtained results shows that there is a significant relationship between the provision of sufficient resources by financial institutions along with effective and efficient management in sports with the comprehensive development of sports.

کلیدواژه‌ها [English]

  • Sports industry
  • banking industry
  • club ownership
  • development
  • equipping resources
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